1Research the exact location of the property and identify its unique selling points (USPs)
Importance: Essential
1.1Consider if the property is close to good schools and local amenities
Importance: Optional
1.2Consider if the property is in a quiet no through road/on a busy intersection/in the centre of town
Importance: Optional
1.3Consider whether the property has good transport links
Importance: Optional
1.4Check whether there are any new/ongoing planning applications in the area
Importance: Optional
1.5Check whether the area is at risk of flooding
Importance: Optional
1.6Research whether homes rarely or often become available here and how sought-after the area is
Importance: Optional
2Research the previous sale history of the property
Importance: Essential
2.1Check when the property last sold and for how much
Importance: Essential
2.2Check whether the property has been modified since it last sold
Importance: Essential
2.3Check by what percentage the local market has changed since it last sold
Importance: Essential
3Research and compile recent comparable sales in the local area
Importance: Essential
3.1Consider what is similar about the comparable properties
Importance: Optional
3.2Consider what is different about the comparable properties
Importance: Optional
3.3Consider how quickly the comparable properties sold
Importance: Optional
3.4Check what price these properties achieved compared to their marketing price
Importance: Optional
4Compile a full market report to present to the vendor
Importance: Essential
Include the steps detailed below.
4.1Summarise current market conditions in the local area
Importance: Essential
4.2Summarise USPs of the location and of the property itself
Importance: Essential
4.3Summarise previous sale history of the property
Importance: Essential
4.4Summarise recent comparables
Importance: Essential
4.5Describe likely target audience
Importance: Essential
E.g. is the property likely to be popular with families/first-time buyers/right-sizers/locals?
4.6Include size of current database of potential applicants
Importance: Essential
4.7Summarise likely demand in current market
Importance: Essential
5Prepare standard vendor valuation pack to accompany full market report
Importance: Essential
5.1Personalise pack with vendor’s name and address
Importance: Optional
5.2Double check standard valuation pack is up-to-date, accurately describes the service we offer, and includes recent client testimonials.
Importance: Optional
6Collate all paperwork to take on the valuation
Importance: Essential
6.1Check you have a personalised version of the standard valuation pack for the vendor
Importance: Optional
6.2Check you have the full market report you’ve prepared for the property
Importance: Essential
6.3Check you have any current promotional flyers
Importance: Optional
6.4Check you have your business cards/profile cards
Importance: Essential
6.5Check you have the vendor’s contact details in case of any hold ups
Importance: Essential
7Re-confirm appointment with vendor in advance of valuation
Importance: Essential
See attached email copy.
Dear [Vendor]
[Valuer’s Name] is looking forward to seeing you tomorrow at [Time] to provide a detailed market appraisal and valuation of your property, [Address].
Please do take the opportunity to ask [Valuer’s Name] any questions you may have about current market conditions and the service we provide.
We very much look forward to helping you understand the value of your property.
Yours sincerely,
[Name]
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